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GUESS WHAT? GOOGLE INTRODUCES THE GOOGLE ANALYTICS 4 SOLUTION

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Hey hey hey!!!!!! Welcome to another exciting blog post. Been away for some time, It was my graduation last week but I promise to dedicate a new post for my graduation week. But guyssss to the main gist, guess what??????? Google introduces a new measurement solution to track analytics. In this blog post I will be sharing the benefits of this new solution invented by google The GA4 solution collects events-based data from both websites and apps unlike the universal analytics There are five top reasons why you must migrate to the GA4 ID 😀 It uses event-based data instead session based data Direct integrations to media platforms to help drive actions on your apps and websites Includes privacy controls such as cookie less measurement, conversion and behavioral modelling Collects both app and website data to understand customer journey

Tips on boosting online sales in the new year

If you want to boost your online sales, it's important to understand how the digital marketplace has changed over the years. In today's world of e-commerce, there are more options than ever before for consumers to shop online. But that also means that there are more places for them to go—and even if they start at your site, it doesn't mean they'll stay there. So how can you get people to stick around and buy from you? It starts with understanding where people are getting their information about products and services. In 2019, content is king: customers want information on a product or service before they commit to buying anything. If they don't find what they need on your site, they'll go somewhere else—and they won't tell anyone where they landed instead. If you want people to stay engaged with your brand through every stage of the purchasing process (and beyond), then you need to make sure that every piece of content on every page of your website is optimi...